What is cpc (cost per click)


Cpc is an acronym which is used in online marketing or advertising. it implies that how much amount of money  an  advertiser is going to pay you in one click. the amount of money  depends upon the type of product. Means  that which type of product   advertiser wants to  publish according  to the product  amount of cpc bid is  suggested by  advertiser.

logo_home-e1474373664376-300x143 What is cpc (cost per click)

There are number of different  online advertising program that uses  this  acronym   .  because ,To increase the business or engagement of customers. it is important to  publish the product .  To do so advertiser  has to hire some publishers(wesite owners) to  publish  their products.  He fix a bid for a particular  type of ad  and publisher (website owner) get paid with that  fix amount when  someone click on the ads .

Google Adsense  Ad program

Google adsense is the most popular ad program .  adsense also uses the cpc acronym for the publishers. It allow the publishers to place ads on their websites .

When you make a website . After  some time  your website become  famous and  driving more traffic  . then you are now able to  account with google adsense. google adsense provide you an ad script or code. you have to copy that code and paste in  your website. now  ads  will  start to show on your web page.

Factor on which Cpc  depends

1.Advertiser only pay for  specific keyword . you have to use these keywords to earn money

2.Type of keyword : CPC is different for different -2  keywords  for example .if you  are focusing  on the  high suggested bid keyword like  web hosting , domain name or other . then you will get more cpc amount through these keywords

but if you are not using the proper keyword then you will not get paid by  adsense .

How   to increase the cost per click revenue  of adsense

1. Use high paying keyword

2.block the low paying keyword . google adsense allow the publishers to block the low paying keyword  which results  to increase in the cpc.

3.  web page content.

4. your website niches

5. focusing country

6. Ad size   :  place 2 ads of 336×228 (ad size )  size inside the post and place 1 ad  of 468×60  outside the post.

7. placement of your ads on your web page is more  important . because if you use right placement then you will get more revenue. place 2 ads on your  post and one outside the post.





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